Strategic planning and contro Assignment Example | Topics and Well Written Essays - 2250 words

Strategic planning and contro - Assignment Example Finally, an action plan will be provided, which will reflect my way of enhancing mu abilities for accomplishing the task objectives in future. From the overall project, I have developed an in-depth idea about Mobile Inc. By means of conducting the market research, the position of the company among the competitors as well as in the global economy was also understood. As per my understanding, it was necessary to conduct a SWOT analysis of the company in order to identify the external opportunities and threats to the entity as well as recognise its internal strengths and weaknesses. There are many external threats to the organization including fear of the competitors and various economical factors that might have further increased risks for the company in the global context. Moreover, various opportunities were also identified that would have helped the company to prosper and develop a competitive advantage over the competitors. However, the internal strength of the company revealed the efficiency of its human resource management and the workforce that led the company further to run effectively. Certain strategies were also r ecommended in order to achieve the long-term objectives of the company and an estimated cost was provided for the implementation of recommended strategies in the projected year. Moreover, in order to prepare the forecasted ratios and group financial statements, I had to analyze the financial report of the company as well as conduct a thorough market research in order to collect the relevant data. An in-depth research was conducted as well as the lecture notes were followed in order to prepare the project. Accordingly, I had to conduct a SWOT analysis of the company i.e. of Mobile Inc. in order to find out the external opportunities and threats as well as relate those with its internal strengths and weaknesses. In subsequence, detailed

Write a restaurant proposal Research Example | Topics and Well Written Essays - 1000 words

Write a restaurant - Research Proposal Example Therefore, the Thai restaurant seeks to apply a marketing strategy that is directly opposite to the other restaurants in the neighborhood, where only 30 clients will be served at a time. The Thai restaurant will precisely be located in a busy street location, on 95st and Lexington Ave on Upper East Side, New York City. The choice of the location is based on the fact that; it is a booming and rapidly expanding business area, with exquisite infrastructure and facilities that will complement the services offered by the restaurant. The restaurant will be offering the clients healthy and delicious Thai foods in a modern, casual, and relaxing atmosphere, but with a special touch of Asian cuisines to cater for the diversity of the restaurant products. Thai food and cuisines are recognized worldwide, and it is difficult to lack one or more restaurants serving Thai Foods and Cuisines in most of the renowned Western Countries cities, due to the popularity of the food, which is based on the harmony associated with it (Wiens, 2010). Thai foods have a combination of South East Asia cuisines and some from the western cultures, which are then blended to ensure that such cuisines form a characteristic food combination and diversity of its own (Olmsted, 2013). The idea of establish a Thai restaurant was motivated by other investors who have similar businesses interests, and with a relatively long period of experience in the business. In addition, the proposed restaurant has secured the services of a well experienced chief chef, who has over 10 years of experience in creating and preparing different blended Thai cuisines. From the many years of experience in this field, the investors are confident that the combination of a good location and the offer of authentic Thai cuisines will be a success factor for the business. Further, the business